Our innovation is grounded on a concept that has not imitation in Italy: it joins a specific organization of work and a strong innovation of packaging.

Potato is produced, preserved and sold observing “the dark chain”: it means we assure at every stage the right preservation both for temperature and for light.

In order to respect this standard, potatoes are quickly moved to the stockpiling in the dark and they were preserved in dark until time of use; in this way the product preserve its own organoleptic profile unaltered as long as possible.

Customers liking was so high that the old but ever in great demand pack of 5 kilos was joined by blind pack of 2.5 kilos, a new kind of packaging expressly conceived to assure effective protection against the light, that is particularly appreciated by customers.